As designer, motion graphics editor, and videographer, I handled the graphics and footage on this TV commercial for Teton Toyota, Idaho Falls' biggest community sponsor. We leaned on Toyota's corporate stock library and cut it into something that felt live, sporty, local instead of generic, timed to run alongside Spud Kings Hockey and March Madness. Below is a look at the spot as it ran on TV, inside the Spud Kings Hockey Arena, and as a paid media asset.
